
Straight Hair
Weightlessly nourishes dry, damaged straight hair.
Recommended Hair Goals:Volumize, Smooth, Amplify shine
Wavy Hair
Deep conditions while restoring a softness and shine to your waves.
Recommended Hair Goals:Smooth, Strengthen, Tame frizz
Curly Hair
Improves the overall health of curls while helping to address damage that you may be struggling with.
Recommended Hair Goals:Define curls, Deep condition, Tame frizz
Coily Hair
A great deep condition option for those with coils who want to address damage and restore softness and shine.
Recommended Hair Goals:Strengthen, Hydrate, Soothe scalp
Cleanse
Our Shampoo has a rich lather that gently cleanses the scalp while hydrating your strands. Hint: For curly and coily textures we suggest swapping in our Co-Wash every few washes for even more hydration.
Condition
Our Conditioner is your first defense against dry hair that's prone to breakage. But if you need an extra layer of protection, our Leave-In delivers hydration all day.
Treat
Twice a week we recommend swapping out your Conditioner for our Hair Mask and leave it on your hair for 5 to 10 minutes for a more intense treatment.
Prep
You can Function fearlessly thanks to our Hair Serum , which protect your hair from heat while reducing frizz and increasing shine.
What type of hair does this hair mask work for?
All types! Because we have formulated over 15 million uniquely customized products. That means this hair mask is custom made to fit your individual needs.
How do I create my Custom Hair Mask?
You can start by taking our Custom Hair Quiz!
If I have fine or thin hair, will this weigh my hair down?
No! We tailor your custom formula to your hair type to ensure it delivers lasting hydration to your hair, without weighing it down.
Are your hair masks color-safe?
Yes, all of the colored dyes in our shampoos are non-depositing and safe for colored hair.
What are the benefits of subscribing?
Our subscription program, gives you perks like a welcome offer, members-only pricing, exclusive color and fragrance options, early access to deals, new product launches, and product testing!